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More
so than any other music since the blues, hip-hop is all about
stories. And its stories are both criminal minded and grand,
making them enthralling and unbelievable, but also making them
only as interesting and convincing as the teller. That’s
why, despite being blackballed by the industry, without a
major-label recording contract, heads still gravitated to
Jamaica, Queens realest son, 50 Cent, like the planets to the
Sun. 50 Cent, born Curtis Jackson 26 years ago, is the real
deal; the genuine article. He’s a man of the street,
intimately familiar with its codes and its violence, but
still, 50, an incredibly intelligent and deliberate man, holds
himself with a regal air as if above the pettiness which
surrounds him. Couple his true-life hardship with his knack
for addictive syrupy hooks, its clear that 50 has exactly what
it takes to ride down the road to the riches and diamond
rings. 50 is real, so he does real things.
Born
into a notorious Queens drug dynasty during the late ‘70s 50
Cent lost those closest to him at an early age. Raised without
a father, 50’s mother, who’s name carried weight in the
street (hint, hint, dummies), was found dead under mysterious
circumstances before he could hit his teens. The orphaned
youth was taken in by his grandparents, who provided for 50.
But his desire for things would drive him to the block. Which
in his case was the infamous New York Avenue, now known as Guy
R. Brewer Blvd. There, 50 stepped up to get his rep up,
amassing a small fortune and a lengthy rap sheet. But the
birth of his son put things in perspective for the post
adolescent, and 50 began to pursue rap seriously. He signed
with JMJ, the label of Run DMC DJ Jam Master Jay and began
learning his trade. JMJ would teach the young buck to count
bars and structure songs. Unfortunately, caught up in industry
limbo, there wasn’t much JMJ could do for 50.
The
platinum hitmakers Trackmasters took notice of 50 and signed
him to Columbia Records in 1999. They shipped 50 to Upstate NY
where they locked him up in the studio for 2 ½ weeks. He
turned out 36 songs in this short period, which resulted in
Power Of A Dollar, an unreleased masterpiece that Blaze
Magazine judged a classic. 50’s stick up kid anthem
"How to Rob" blew through the roof and playfully
painted him as a deliriously hungry up-and-comer daydreaming
of robbing famous rappers. But 50 and the fans were the only
ones laughing. Unable to take a joke Jay-Z, Big Pun, Sticky
Fingaz, and Ghostface Killah all replied to the song. "It
wasn’t personal. It was comedy based on truth, which made it
so funny," says 50 Cent.
In
April of ‘00 50 was shot 9 times, including a .9mm bullet to
the face, in front of his Grandmothers house in Queens. He
spent the next few months in recovery while Columbia Records
dropped him from the label. 50 didn’t fold, he flew. Right
into the zone.

He
banged out track after track, despite no income or backing,
with his new business partner and friend Sha Money XL. The two
recorded over 30 songs, strictly for mix-tapes, with the soul
purpose of building a buzz. 50’s street value rose and by
the end of the Spring of ‘01 he’d released the new
material independently on the makeshift LP, Guess Who’s
Back? Beginning to attract interest, and now backed by his
crew, G-Unit, 50 stayed on his grind and made more songs. But
it was different this time, rather than create new songs as
they had before, 50 decided to showcase his hit making ability
by retouching first class beats which had already been used.
They released the red, white and blue bootleg, 50 Cent Is the
Future, revisiting material by Jay-Z and even Rapheal Saadiq.
That’s
when the unbelievable happened, and hip-hop history was
written. The energetic CD caught the ear of supa MC Eminem and
within a week Em was on the radio saying, 50 Cent is my
favorite rapper right now. Em looked to mentor Dr. Dre to
confirm his belief in the young hitmaker, and the good doctor
co-signed. Floored by the appreciation of the greats, 50
didn¹t hesitate in signing with the dream team. In the wake
of his acquisition 50 Cent has become the most sought after
newcomer in almost a decade. Not since the summer of ‘94,
when radio would play absolutely anything Notorious B.I.G.
related, has hip-hop seen buzz like this.
Ever
the clever businessman 50 didn’t let the opportunity escape
him and quickly released another bootleg of borrowed beats, No
Mercy, No Fear. The CD featured only one new track, "Wanksta",
which was certainly not intended for radio, but the streets
couldn’t wait for the official single and within weeks
"Wanksta" became New York’s most requested record.
Thankfully the stellar cut has found a home on the
multi-platinum soundtrack to Eminem¹s smash movie, 8 Mile.
With several huge hits already under his belt, 50 Cent is
poised to be the artist to beat next year. With over ten
incredible tracks stashed from last Spring, and newly recorded
winners courtesy of Eminem, who’s really cut his production
teeth of late, and hip hop’s greatest, highest selling
producer Dr. Dre. "Creatively, what more could I ask
for?" he asks jokingly. "You know if me and Em is in
the same room then its gonna be a friendly competition,
neither of us wanna let the other one down. And Dre??? C’mon."
Promising an LP of the caliber of rap classics like Illmatic,
Ready to Die, and Reasonable Doubt, 50 Cent’s debut promises
to set the pace for hip-hop in coming years. The product of
his unrelenting drive, talent and, frankly, his real-ness, 50’s
official first album promises to do for him just what it says.
With his infectious flow and viciously funny I-don’t-give-a-fuck
personality, there is no doubt that 50 Cent will Get
Rich or Die Trying.
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